Privacy policy

Last updated 10 November 2026

2Brother WhatsApp (“2Brother”, “we”) is software that businesses use to talk to their customers on WhatsApp: a shared inbox, contacts, templates, a chatbot, AI replies, calling and reports. This policy explains what personal data passes through 2Brother, why, who else sees it, and the choices you have.

Who is responsible for your data

When you message or call a business that uses 2Brother, that business decides how your data is used and is responsible for it. 2Brother processes the data on the business’s behalf, only to run the service the business signed up for. For the accounts of the businesses themselves (their team members’ names, emails and logins), 2Brother is responsible.

What we collect

• Business accounts: name, email address, password (stored only as a secure hash), role, the workspace you belong to, and sign-in times.
• WhatsApp conversations: through Meta’s WhatsApp Business Platform we receive the customer’s phone number or WhatsApp user ID, profile name, messages, photos, documents, voice notes and other media, delivery and read statuses, and replies to buttons and forms.
• Calls: who called whom, when and for how long. If the business turns on call recording or transcription, both parties hear an announcement first, and the recording or transcript is stored with the conversation.
• Contact details the business adds: names, tags, notes, pipeline stage and similar CRM fields.
• Connection details: the business’s WhatsApp account IDs, Meta access tokens, app secrets and AI provider keys. These are encrypted before they are stored.
• Technical data: IP addresses, browser type and server logs, used to keep the service secure and working.

How we use it

• To send and receive WhatsApp messages and calls for the business, and show them to its team in the inbox.
• To run the automations the business sets up, such as auto-replies, the chatbot and AI-drafted replies.
• To produce reports for the business about its own conversations, response times and team.
• To secure accounts, prevent abuse, fix problems and give support.

We do not sell personal data, use conversations for advertising, or use one business’s data for another business.

Who we share it with

• Meta Platforms, which operates WhatsApp and the WhatsApp Business Platform, to deliver messages and calls. Meta’s own terms and privacy policy apply to WhatsApp itself.
• The AI provider the business connects, if it turns on AI features. The relevant messages are sent to that provider using the business’s own account and key.
• Our hosting provider (DigitalOcean), which runs the servers and stores backups for us.
• Authorities, only where the law requires it.

Storage and security

Data travels over encrypted connections (HTTPS). Each business’s data is kept separate from every other business’s at the database level. Access tokens, secrets and keys are encrypted at rest, and passwords are stored only as hashes. We keep backups so data can be restored after a failure.

How long we keep it

We keep data for as long as the business keeps its 2Brother workspace, or as long as needed to provide the service and meet legal obligations. A business can delete contacts and conversations, and can ask us to delete its whole workspace.

Your choices and rights

• If you are a customer of a business: ask that business to access, correct or delete your data. It can do this in 2Brother. You can also stop messaging the business, or block it in WhatsApp at any time.
• If you use 2Brother for your business: you can update your account in Settings, and the workspace owner can ask us to export or delete the workspace’s data.

Depending on where you live, you may have further rights under laws such as India’s Digital Personal Data Protection Act, 2023, or the GDPR. We will help businesses meet those requests.

Children

2Brother is a tool for businesses and is not meant for children. Businesses must not use it to contact children in ways the law does not allow.

Changes

If we change this policy, we will update the date at the top of this page. If the changes are significant, we will also tell businesses inside the app.